by Amplitude Marketing | Nov 15, 2022 | SEO
Why is content marketing important? That’s a loaded question, but worth considering, because the benefits of content marketing are almost too numerous to count. To sum it up, content marketing is important because it’s a cost-effective, sustainable marketing method...
by Amplitude Marketing | Nov 15, 2022 | SEO
Google’s featured snippets started as an experiment almost a decade ago. They have since become an integral part of Google’s SERPs, showing up for lots of queries. Making them part of your SEO strategy is essential to build more traffic.
by Amplitude Marketing | Nov 14, 2022 | SEO
I’ve also interviewed lots of exceptional candidates and some not-so-great candidates for SEO roles. So what exactly does it take to get a job in SEO? And what separates the exceptional candidates from the not-so-great candidates? In this step-by-step guide,…Read more...
by Amplitude Marketing | Nov 12, 2022 | SEO
In addition to its most recent shopping features, TikTok has just launched TikTok Shop, where users can now make purchases directly through the app. Availability. TikTok officially began testing in the U.S. this week. It was previously only available in the UK and...
by Amplitude Marketing | Nov 12, 2022 | SEO
People outside of the world of marketing rarely know what SEO is or what the initialism even stands for. Within the industry, it’s a familiar term to all formidable marketers. Far less is SEO – search engine optimization – actually understood, though. First, it’s...
by Amplitude Marketing | Nov 12, 2022 | SEO
Third-party cookies are on their way out. You’ve probably been thinking and talking about this for a few years now. And you’ve likely seen many blog posts, articles, webinars, podcasts, etc. talking about how first-party data is the path forward for adapting to the...