by Amplitude Marketing | May 17, 2022 | SEO
Both SEO and PPC are ways to market your business in search engines. So both are types of search engine marketing (SEM). In this guide, you’ll learn how to create a winning SEM strategy to drive more traffic to your…Read more ›
by Amplitude Marketing | May 17, 2022 | SEO
In its essence, calculating ROI is quite easy and straightforward. But in SEO, there are many caveats you should be aware of. Those ultimately make measuring and interpreting ROI one of the most complex and challenging problems you can face…Read more ›
by Amplitude Marketing | May 17, 2022 | SEO
Auction insights is a powerful tool we’ve all come to use for understanding campaign performance against competitors. Search intelligence adds another layer of granularity to ensure you’re one step ahead of your competition. Join Sean O’Connor, Senior CSM and Sales...
by Amplitude Marketing | May 17, 2022 | SEO
Vimeo, a popular video hosting platform (obviously not as popular as YouTube), has added structured data to all of its publicly available videos on its platform. Vimeo said the SEO changes they made to the videos will give “your videos the best opportunity to appear...
by Amplitude Marketing | May 17, 2022 | SEO
Claiming and optimizing your Google Business Profile is one of the best things you can do to help your company rank higher in Google search results. Several changes have been made to Google’s local listing program in the past year, including the enhanced functionality...
by Amplitude Marketing | May 17, 2022 | SEO
Google has updated some of the reporting within Google Search Console to track additional desktop features for the page experience report, the company noted. That means you may see an increase in desktop impressions in the page experience report and the performance...