by Amplitude Marketing | Jul 23, 2026 | Digital Marketing
Scrunch and Ahrefs Brand Radar both track brand visibility in AI answers, but they solve different problems. Scrunch is purpose-built for AEO: it monitors AI citations, audits AI crawlability, and actively optimizes how AI bots experience your site. Ahrefs Brand Radar...
by Amplitude Marketing | Jul 22, 2026 | Digital Marketing
AI SEO tools for small businesses are essential to keep up with marketing trends and stay competitive. Yet most small businesses are trying to figure out which AI tools are actually worth their time and which ones are necessary, especially when there is an abundance...
by Amplitude Marketing | Jul 22, 2026 | Digital Marketing
Roughly 58% of consumers now use AI answer engines in their product research each week — and that number is rising fast. As AI-powered answer engines like ChatGPT, Perplexity, and Google AI Overviews become primary discovery surfaces, content and SEO teams are asking...
by Amplitude Marketing | Jul 21, 2026 | Digital Marketing
B2B SaaS businesses achieve an average ROI of 702% from SEO, yet most teams are still using a SaaS SEO tool stack built for a different era of search. For marketing teams that haven’t revisited their SaaS SEO tech stack recently, now is the time. The tools that...
by Amplitude Marketing | Jul 20, 2026 | Digital Marketing
You’ve probably noticed it yourself: buyers aren’t just Googling anymore. They’re asking ChatGPT, Gemini, and Perplexity questions and trusting whatever answers they get. If your brand isn’t named in those answers, well, you may not even be a consideration. That’s why...
by Amplitude Marketing | Jul 20, 2026 | Digital Marketing
There’s no denying it: Search behaviors have changed. As more queries are answered directly by AI Overviews, ChatGPT, and Perplexity, the shifts reshaping search are forcing marketers to rethink ranking and, just as crucially, learn how to write for AI search rather...