by Amplitude Marketing | Feb 15, 2026 | SEO
Unlock the full potential of your analytics. Dave Westby explains 8 key reasons to export GA4 data to BigQuery, from overcoming retention limits to fixing data sampling.
by Amplitude Marketing | Feb 14, 2026 | Digital Marketing
An attribution window is the defined time period when a marketing touchpoint — such as an ad click, email open, or page view — can be credited for a conversion. Window length directly affects how conversions are counted, how channels perform, and how budget decisions...
by Amplitude Marketing | Feb 13, 2026 | Social Media
The post UK Influencer Marketing Directory: Connecting Brands and Communities appeared first on Sprout Social.
by Amplitude Marketing | Feb 13, 2026 | Digital Marketing
Marketing tech stacks often expand fast, leading to sprawl. The result is low tool usage. Gartner estimates that only 49% of marketing technology tools are actively used by teams. A marketing operations tech stack audit brings structure back to teams with bloated...
by Amplitude Marketing | Feb 12, 2026 | Social Media
Pinterest is seeing strong performance, both in usage and revenue.
