by Amplitude Marketing | Jan 6, 2023 | SEO
As we ring in 2023, Miriam shares insights from industry professionals that show why the developments we’ve seen over the past few months indicate greater change ahead — driven by Google’s attitude toward and handling of local and general search...
by Amplitude Marketing | Jan 5, 2023 | SEO
Here’s a flowchart to drill home the message: So… why do people keep saying it is? Let’s discuss. People often say that SEO is dead because they find it increasingly difficult to rank the kind of content they want for…Read more ›
by Amplitude Marketing | Jan 5, 2023 | SEO
In my case, this is SEO. Having worked with several businesses and top brands over the past few years, I’ve learned that some specialists and marketing generalists are: Cannibalizing efforts between channels. Undervaluing organic search as a channel. Failing to…Read...
by Amplitude Marketing | Jan 5, 2023 | SEO
Because of that, long-tail keywords are generally easier to rank for and tend to attract searchers with more specific intent. This has made targeting them a widely adopted SEO tactic. So should you follow suit and prioritize long-tail keywords at…Read more...
by Amplitude Marketing | Jan 5, 2023 | SEO
Google AdWords introduces click-to-call ads In 2010, Google sent out notification to its AdWords advertisers that “your location-specific business phone number will display alongside your destination url in ads that appear on high-end mobile devices. Users will be...
by Amplitude Marketing | Jan 5, 2023 | SEO
Over half of consumers would stop buying from a company after multiple bad experiences. Is your company doing enough to drive loyalty? Join PwC in their live webinar as they reveal the results of PwC’s 2022 Customer Loyalty Survey, a comprehensive look at over 4000...