by Amplitude Marketing | Aug 10, 2023 | SEO
A well-crafted content strategy is a fundamental element for businesses to engage and expand their audiences. With so much being published, how can you decode the art of winning audiences through content? Learn how to define your audience using personas and conversion...
by Amplitude Marketing | Aug 10, 2023 | SEO
X, formerly known as Twitter, has launched two new features to improve brand safety and control for advertisers. Sensitivity Settings and Enhanced Blocklist will be rolled out for all customers over the next few weeks in the X Ads Manager. Managing Director of X,...
by Amplitude Marketing | Aug 10, 2023 | SEO
Google wants AI to be able to mine all digital content unless publishers opt out. The search engine has put forward this proposal in a submission to the Australian government, calling on policymakers to change current copyright laws. Why we care. If copyright laws do...
by Amplitude Marketing | Aug 10, 2023 | SEO
As the leading innovator in modern AI technology, OpenAI has done it again with its latest product, Code Interpreter. What is Code Interpreter in ChatGPT? Code Interpreter is an official OpenAI plugin that uses Python to allow for file uploads and downloads. As of...
by Amplitude Marketing | Aug 10, 2023 | SEO
For nearly a decade, Google Ads scripts have been the unsung heroes for advertisers aiming to automate their accounts. Initially created to empower users with JavaScript-driven automation capabilities, these scripts can now use the Google Ads API’s “mutate”...
by Amplitude Marketing | Aug 10, 2023 | SEO
There’s an overlooked problem in many of today’s companies and their marketing departments: a lack of education and leadership in search marketing. It’s something that could be improved and has caused me a bit of angst when working at a new company for the first...
