by Amplitude Marketing | Aug 11, 2023 | SEO
Historically, PPC marketers are accustomed to spending hours behind a spreadsheet crunching numbers, analyzing bid models, finding statistical significance for test results, and carefully plotting the next move. PPC has been very logical, data-driven and more science...
by Amplitude Marketing | Aug 11, 2023 | SEO
YouTube is launching a new analytics report to show your new and returning viewers by format type. What it looks like. You will find it on the Content > All tab in YouTube analytics. You’ll initially see data based on the past 28 days by Shorts, Videos and Live....
by Amplitude Marketing | Aug 11, 2023 | SEO
“Links are the currency of the web.” We’ve been told this for years, and to be fair, it was true. But not any longer. In this article, I’ll explain why manual link building is now less powerful and practical than digital PR. Relationships: The new currency of the web...
by Amplitude Marketing | Aug 11, 2023 | SEO
Catch up on the second and final day of MozCon 2023 in this day-two recap!
by Amplitude Marketing | Aug 10, 2023 | SEO
Let’s look at the most common issues you should actually care about. Setting an x-default is not required. But it is recommended if you need a fallback page for users whose language settings don’t match any of your localized versions.…Read more ›
by Amplitude Marketing | Aug 10, 2023 | SEO
Gizmodo published an article “exposing” CNET for deleting thousands of pages, as they put it to “game Google Search.” This, even though content pruning is a fairly common advanced SEO practice. What CNET did. “Thousands of articles” were deleted in recent weeks (CNET...
