by Amplitude Marketing | Oct 11, 2023 | SEO
The concept of findability has evolved into a critical factor for businesses striving to connect with consumers. It’s no longer just about being present, but being discoverable, chosen and seamlessly integrated into the intricate web of customer journeys. This article...
by Amplitude Marketing | Oct 11, 2023 | SEO
This article is written assuming you are already creating fantastically optimized content. (If you need some help with that, there are a plethora of articles you can read. I’d suggest starting with “How to create captivating, compelling and optimized content.”) Here,...
by Amplitude Marketing | Oct 11, 2023 | SEO
Happy Small Business Month! In this article, Miriam displays that by making sustainable local goods and services easier for everyone to find and choose online, we can work towards healing the climate together.
by Amplitude Marketing | Oct 10, 2023 | SEO
Google-Extended, the new standalone product token, to tell Google through your robots.txt to not use your site content for Bard and Vertex AI and other AI projects does not work for the AI-answers and snapshots provided in the Search Generative Experience. Google told...
by Amplitude Marketing | Oct 10, 2023 | SEO
Google is testing a toned-down, more subtle version of the Search Generative Experience. Some are calling this version the lite SGE, where Google is showing a couple of lines of text from the AI-generated snapshot with the ability to expand that answer to see more....
by Amplitude Marketing | Oct 10, 2023 | SEO
X (formerly known as Twitter) has started rolling out a new ad product that cannot be blocked or reported. The new format doesn’t include an ad label so users are not informed that what they’re seeing is an advert. There also isn’t an account associated with the...