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Google launches new Ad Review Centre for AdSense Ad Manager and AdMob

Google launches new Ad Review Centre for AdSense Ad Manager and AdMob

by Amplitude Marketing | Nov 4, 2023 | SEO

Google has rolled out a new Ad Review Centre for AdSense, Ad Manager and AdMob. Five major changes have been added to the platform – all aimed at improving the user experience for advertisers. Below is a breakdown of what’s new. New Features: Larger area to view ads....

Google Ads Editor version 2.5 rolls out with 16 new features

by Amplitude Marketing | Nov 4, 2023 | SEO

Google has rolled out its Ads Editor version 2.4, with 16 new features and updates for advertisers to utlize to improve the efficiency of their capaigns. Below is a breakdown of what’s new. New Features: App Install Ads deep links. You can add app deep links to App...
7 must-see Google Search ranking documents in antitrust trial exhibits

7 must-see Google Search ranking documents in antitrust trial exhibits

by Amplitude Marketing | Nov 4, 2023 | SEO

The U.S. Department of Justice has released several new trial exhibits – including internal Google presentations, documents and emails related to ranking. Here are seven that specifically discuss elements of Google Search ranking: Life of a Click (user-interaction) Q4...

The Guardian accuses Microsoft of damaging its reputation with offensive AI-generated poll

by Amplitude Marketing | Nov 4, 2023 | SEO

The Guardian has accused Microsoft of damaging its brand by adding an offensive AI-generated poll to one of its articles. In a story reporting on the death of 21-year-old Lilie James, whose body was found with serious head injuries in Australia, the tech giant’s AI...
Marketing analytics and generative AI: What’s in store for marketers

Marketing analytics and generative AI: What’s in store for marketers

by Amplitude Marketing | Nov 4, 2023 | SEO

Generative AI has emerged as a driving force in the marketing industry. We have already seen many use cases, from content creation to campaign optimization. It is also poised to revolutionize how we gain deeper insights into our marketing data. In this article, we’ll...

What GPT Means for Structured Data – Whiteboard Friday

by Amplitude Marketing | Nov 4, 2023 | SEO

Explore the imminent paradigm shift in search behavior as explicit context explodes in SEO queries.
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