by Amplitude Marketing | Nov 16, 2023 | SEO
Google Analytics 4 (GA4) has launched a new Admin experience for its properties. The redesign categorizes settings, making it simpler to find and understand each administrative setting. Now, settings affecting how data appears in your reports are grouped together for...
by Amplitude Marketing | Nov 16, 2023 | SEO
Google appears to have been experimenting with a new ad format within its Search Generative Experience (SGE). When select users asked the search engine follow-up questions to queries, SGE provided an AI-generated answer alongside sponsored content titled “You May Also...
by Amplitude Marketing | Nov 16, 2023 | SEO
Bing Chat has a new name as of today – Copilot. It now shares the same brand name as multiple other Microsoft AI products. R.I.P. Bing Chat. Bing Chat, part of the new Bing that was powered by ChatGPT for search, launched Feb. 7. Bing Chat has handled more than 1...
by Amplitude Marketing | Nov 16, 2023 | SEO
Google has released a new robots.txt report within Google Search Console. Google also made relevant information around robots.txt available from within the Page indexing report in Search Console. Finally, Google has decided to sunset the robots.txt tester. The new...
by Amplitude Marketing | Nov 16, 2023 | SEO
Google has rolled out ranking improvements aimed at showcasing more content from social media, blog posts, forums and more that share personal insights and experiences. This is the hidden gems announcement Google made back in May, but this update is not part of the...
by Amplitude Marketing | Nov 16, 2023 | SEO
Google is rolling out a more personalized search experience that aims to show searchers more information about what they care about directly in the search results. This is being done with several new search features, including a new Follow button, search results...