by Amplitude Marketing | Nov 17, 2023 | SEO
Google has updated its search quality raters guidelines for the first time in 2023 with a number of updates including simplifying the needs met scale, adding some more modern examples and some other minor changes. The last update to this document was 11 months ago on...
by Amplitude Marketing | Nov 17, 2023 | SEO
Is the Nearby filter navigation actually making Google’s SERPs more local? Find out more through Miriam’s research.
by Amplitude Marketing | Nov 16, 2023 | SEO
Links are a major Google ranking factor. Even if they weren’t, a link from a popular website back to yours would send visitors to your site—and make your company and brand look good. But high-quality backlinks don’t build themselves—you need…Read more...
by Amplitude Marketing | Nov 16, 2023 | SEO
Bing is now using AI to generate captions for some of its search result snippets. Bing is using GPT-4 to make the “search results more relevant and informative and helping users find the websites they are looking for more quickly,” Bing announced. What it looks like....
by Amplitude Marketing | Nov 16, 2023 | SEO
Google has released their newest analytics platform – Google Analytics 4 (GA4). This is the first major update to their analytics suite in years and brings with it some game-changing capabilities. GA4 provides: A new event-based data model for more accurate tracking...
by Amplitude Marketing | Nov 16, 2023 | SEO
Yahoo Search is expected to start rolling out aspects of its redesigned search experience in the first weeks of 2024. Brian Provost, the Senior VP and General Manager of Yahoo Search, said Yahoo Search will be launching in the very early days of 2024. Brian Provost...
