by Amplitude Marketing | Nov 17, 2023 | SEO
Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise targeting and measurable results. But as we look into 2024, we see numerous enhancements on the horizon that will bring beneficial new features to this powerful...
by Amplitude Marketing | Nov 17, 2023 | SEO
Google CEO Sundar Pichai has confirmed that the company pays Apple 36% of its Safari search revenue. The search engine shares this revenue, which is reportedly worth $18 billion, in exchange for default status on all of Apple’s devices. Pichai made the admission while...
by Amplitude Marketing | Nov 17, 2023 | SEO
Google has updated its search quality raters guidelines for the first time in 2023 with a number of updates including simplifying the needs met scale, adding some more modern examples and some other minor changes. The last update to this document was 11 months ago on...
by Amplitude Marketing | Nov 17, 2023 | SEO
Is the Nearby filter navigation actually making Google’s SERPs more local? Find out more through Miriam’s research.
by Amplitude Marketing | Nov 16, 2023 | SEO
Links are a major Google ranking factor. Even if they weren’t, a link from a popular website back to yours would send visitors to your site—and make your company and brand look good. But high-quality backlinks don’t build themselves—you need…Read more...
by Amplitude Marketing | Nov 16, 2023 | SEO
Bing is now using AI to generate captions for some of its search result snippets. Bing is using GPT-4 to make the “search results more relevant and informative and helping users find the websites they are looking for more quickly,” Bing announced. What it looks like....
