by Amplitude Marketing | May 24, 2024 | SEO
Search engines that incorporate AI-generated results have the potential to make it easier for people to discover products and services, according to a new survey from Botify, shared exclusively with Search Engine Land. Why we care. Search marketers tend to look at...
by Amplitude Marketing | May 24, 2024 | SEO
Bing Search, and other sites Microsoft Bing powers, experienced global and widespread outages starting around 1:30 am ET today. This led to many Bing Searches failing, and then third-party services that rely on Bing Search (e.g., Copilot for web and mobile, Copilot in...
by Amplitude Marketing | May 23, 2024 | SEO
In today’s digital landscape, inclusivity and accessibility are no longer optional; they are essential for engaging with diverse audiences and fostering meaningful connections. Neglecting digital accessibility can alienate potential customers and limit your brand’s...
by Amplitude Marketing | May 23, 2024 | SEO
Advertisers haven’t been shy about sharing their thoughts on all the announcements from Google Marketing Live 2024. There have been mixed emotions around the many AI updates (Boris Beceric used AI to count the number of AI mentions – 101). Performance Max updates fell...
by Amplitude Marketing | May 23, 2024 | SEO
In the latest case of tell and don’t show, Google’s VP/GM of Advertising (Ads on Search/Google Properties) Shashi Thakur was interviewed by Marketing Brew about whether users will click on links in AI Overviews. His response: “We are seeing that happen.” But when...
by Amplitude Marketing | May 23, 2024 | SEO
Google is testing a special treatment for Reddit snippets within the Google search results. Google is adding upvote and comment counts in various styles, in an effort to provide more information to the searcher about the Reddit thread. What it looks like. I was sent...
