by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
Let’s be reel real: no matter how well-thought-out your Instagram strategy is, you can never predict exactly how it’s going to perform. Your followers (and potential followers) are human, after all, and there is so much nuance in the way folks behave online.This...
by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
Pop quiz! What do Meow Wolf, Blue Man Group, Cirque du Soleil, Disney Imagineering, and Ringling Bros. have in common? They’ve all sought out today’s guest as a consultant. But today’s master is… actually not a master of marketing at all. In fact, he’s never worked a...
by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
“If you build it, they will come” worked well in “Field of Dreams.” But, like a lot of marketers, I took a more cautious (yet still curious) approach toward AI integration. When ChatGPT first hit the scene, it was exciting to see all the buzz but it left me...
by Amplitude Marketing | Feb 25, 2025 | Digital Marketing
When I think of B2B marketing, rock ‘n’ roll is far from my mind. But Video Brothers CEO and former touring musician Chandler Quintin brings exactly that to his strategy. It turns out the skills he built playing Warped Tour and opening for bands like Panic! At the...
by Amplitude Marketing | Feb 22, 2025 | Digital Marketing
The dreaded question of social media marketers everywhere: “Why am I losing followers on Instagram?” I spent years in the trenches as a social media editor for media brands and know the daily toil it takes to keep up with the latest media trends, platform updates, and...
by Amplitude Marketing | Feb 22, 2025 | Digital Marketing
I still remember the first time I sat down to write a case study as a SaaS content marketer. The client was a budding tech startup, and I wasn’t entirely sure where to begin. Since then, I’ve written several case studies for different companies, and I’ve noticed that...
