by Amplitude Marketing | Mar 11, 2025 | Digital Marketing
Despite TikTok’s uncertain future and mysterious algorithm, there’s a lot of data about the platform and its users that marketers can use to refine their strategies. I don’t know about you, but TikTok stats help me identify opportunities, pinpoint audience behaviors,...
by Amplitude Marketing | Mar 11, 2025 | Digital Marketing
Every time I think I have this whole marketing thing down to a science, something changes in the blink of an eye. And if you‘re a marketer like myself, you’ve probably experienced the same feeling of whiplash as marketing trends continue to shift. Keeping up with the...
by Amplitude Marketing | Mar 8, 2025 | Digital Marketing
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. As an inclusive marketing strategist and consultant, one of the things I find myself having to educate clients on is the right way to think...
by Amplitude Marketing | Mar 8, 2025 | Digital Marketing
When I’m reading a blog post or a long web page, one of my favorite things to do is jump to a specific section that I want to read first. This is made possible thanks to anchor links. Want to see what I mean? Scroll to the table of contents below. Each of the topics...
by Amplitude Marketing | Mar 7, 2025 | Digital Marketing
As an employee and a freelancer, I’ve seen plenty of brands fall prey to a shiny object syndrome where they want to build a feature they saw a competitor launch or simply thought was a good idea. Then, they build that idea without knowing if their audience needs or...
by Amplitude Marketing | Mar 7, 2025 | Digital Marketing
Whether you‘re just starting out with content marketing or you’ve been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it’s innovative and engaging for your prospects and customers. In this post,...