by Amplitude Marketing | Apr 29, 2025 | Digital Marketing
I’m optimistic about the future of SEO, and I want everyone who reads this to feel the same. Of course, I can’t deny that things are changing, and I’m preparing for many major shifts over the next few years regarding AI and the future of SEO. Advancements like...
by Amplitude Marketing | Apr 29, 2025 | Digital Marketing
AI is gaining traction in every industry and advertising is no different. So, I surveyed 247 advertisers to ask about their AI usage – everything from the tools they use to their 2025 investment plans. They also shared the key challenges keeping them from investing in...
by Amplitude Marketing | Apr 29, 2025 | Digital Marketing
You and I both know it: there’s no secret to a successful social media campaign. Instead, there’s just strategy; nowadays, posting won’t cut it — and social media marketers are feeling the pressure more than ever. Tons of moving parts constitute a high-performing,...
by Amplitude Marketing | Apr 28, 2025 | Digital Marketing
The use of AI to generate weird and wonderful imagery is definitely one of my favorite applications of the cutting-edge tech. I’ve tested out AI writing tools and AI productivity tools, but putting the host of AI image generator through their paces was...
by Amplitude Marketing | Apr 28, 2025 | Digital Marketing
The story of 7-Eleven’s remarkable transformation in Japan offers a masterclass in global expansion done right. Despite being an American brand, 7-Eleven has become a beloved institution in Japan with twice as many stores, and 8x higher profit margins than in...
by Amplitude Marketing | Apr 26, 2025 | Digital Marketing
I’ve fallen down countless rabbit holes while doing seemingly simple searches: “How to make a latte?” turns into “Latte vs. americano?” which turns into “How bad is caffeine for you?” and ends with “Coffee alternatives.” AI-powered search engines can save you time and...