by Amplitude Marketing | Apr 18, 2025 | Digital Marketing
I’ve spent decades analyzing shifts in marketing, but the rise of AI agents is the most disruptive one yet. These systems are quickly taking over the user journey — but unlike humans, they evaluate structured data, analyze backend specifications, and make decisions in...
by Amplitude Marketing | Apr 18, 2025 | Digital Marketing
Throughout my marketing career, I’ve worked with a handful of small businesses and startups — each one scrappy, fast-moving, and trying to do more with less. I’ve seen firsthand how hard it can be to get the word out when you’re short on time, budget, or a full-time...
by Amplitude Marketing | Apr 18, 2025 | Digital Marketing
Facebook was born in 2004, and since then, countless other platforms have entered the social media arena. Still, it’s prevailed as a powerful marketing outlet — though exactly how to use Facebook for business has changed drastically. The phrase “Facebook is...
![The Future Consumer: State of Consumer Trends in 2025 [Data from 700+ Consumers]](https://amplitudemktg.com/wp-content/uploads/2025/04/ebf9ec8e-a468-455a-943e-80aa4e6be694.png)
by Amplitude Marketing | Apr 17, 2025 | Digital Marketing
From the rise of AI to shopping on social media, times are changing fast. Some consumer trends are a flash in the pan, but others represent a permanent change in buying habits. If your business doesn’t keep up with the latter, you could get left behind. To help...
by Amplitude Marketing | Apr 16, 2025 | Digital Marketing
2024 was the year of AI tools. Thousands of new apps launched — some just photo generators and gimmicks, others much more useful. What stood out to me were the tools that actually helped you get things done. This list comes from a16z’s AI Unwrapped, which largely...
by Amplitude Marketing | Apr 16, 2025 | Digital Marketing
I first downloaded TikTok during college to scroll through comedy and pop culture discourse. But then, as I grew as a marketer, I started seeing some serious potential everywhere. And I’m not the only one who noticed. TikTok has evolved beyond just dance trends...
