by Amplitude Marketing | May 27, 2025 | Digital Marketing
I know I’m in the minority, but the second September hits, I want to break out the Christmas tree, play “Jingle Bells,” and cover everything in baubles and tinsel. But one of the more accepted signs that the festive season is officially upon us is when holiday...
![The most effective types of content on social media in 2025 [new data]](https://amplitudemktg.com/wp-content/uploads/2025/05/3dc1dfd9-2cb4-4498-8c57-19dbb5671820-9.png)
by Amplitude Marketing | May 27, 2025 | Digital Marketing
It’s 2025, and the highest-ROI marketing channel is still good ol’ social media. I’ve created social media content for just about everyone: government offices, nonprofits, small businesses, solopreneurs, and more. Sharing content on social media is a no-brainer for...
by Amplitude Marketing | May 27, 2025 | Digital Marketing
One of the most powerful — but least used — aspects of social media is its ability to turn customers into community. Today’s master has a lot to say about how social, community, and customer marketing all work together as one. And as our 15-minute interview stretched...
![Is Threads losing steam? Here’s what we know [new research]](https://amplitudemktg.com/wp-content/uploads/2025/05/3dc1dfd9-2cb4-4498-8c57-19dbb5671820-8.png)
by Amplitude Marketing | May 24, 2025 | Digital Marketing
When Threads launched in July 2023, it made headlines for breaking records — 100 million sign-ups in less than five days — and was quickly dubbed the “Twitter killer.” But within weeks, usage dropped sharply. Headlines followed, warning that Threads was already losing...
![We asked customers how they like to communicate with brands [HubSpot blog survey]](https://amplitudemktg.com/wp-content/uploads/2025/05/db725f24-564c-483b-a28c-2d6ff9986516-1.png)
by Amplitude Marketing | May 24, 2025 | Digital Marketing
Customer communication preferences vary widely in today‘s digital landscape. Some may want to go to a company’s landing page, initiate a conversation with a chatbot, or even pick up the phone to learn more about a service or product. In my experience leading marketing...
by Amplitude Marketing | May 23, 2025 | Digital Marketing
Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracking the progress of AI’s image generation capabilities: “Otter on a plane using wifi.” Mollick uses that prompt to create images of … an otter using Wi-Fi on an...
