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Marketing experiments every growth team should run

Marketing experiments every growth team should run

by Amplitude Marketing | Feb 26, 2026 | Digital Marketing

Every reliable tactic marketers now love, from video content to email marketing and blogging, was once a new experiment that early adopters tested and developed. Creating new marketing strategies is foundational to marketing, helping brands reach new customers and...
Best Hootsuite Alternatives for 2026 (Free + Paid)

Best Hootsuite Alternatives for 2026 (Free + Paid)

by Amplitude Marketing | Feb 25, 2026 | Digital Marketing

Hootsuite is a pretty powerful social media management tool. But its $99 per month starting price puts it out of reach for a lot of creators, entrepreneurs, and small businesses — and that’s before you even get to the plan most people actually...
What We’re Building with Starter Story

What We’re Building with Starter Story

by Amplitude Marketing | Feb 25, 2026 | Digital Marketing

  We have some big news: HubSpot Media is acquiring Starter Story, one of the most trusted and beloved media brands in the entrepreneurship space. If you’ve spent any time in the world of bootstrapped businesses, online startups, or the indie founder community,...
Profound vs Scrunch AI for AEO: Which tool delivers better ROI?

Profound vs Scrunch AI for AEO: Which tool delivers better ROI?

by Amplitude Marketing | Feb 24, 2026 | Digital Marketing

As businesses adjust to the new AEO landscape, marketers are seeing increasing convergence with marketing automation—HubSpot’s recent acquisition of Xfunnel signals this shift, bringing AI search optimization directly into the CRM ecosystem where attribution and...
8 generative engine optimization best practices your strategy needs

8 generative engine optimization best practices your strategy needs

by Amplitude Marketing | Feb 20, 2026 | Digital Marketing

Despite what the headlines would have you believe, artificial intelligence (AI) isn’t new. The term and early technology date back to the 1950s, but generative AI (which emerged in the 2010s) is undeniably new terrain. With both leaving their mark on consumer search...
Social media schedulers: Our top picks for growing businesses

Social media schedulers: Our top picks for growing businesses

by Amplitude Marketing | Feb 19, 2026 | Digital Marketing

If you’re managing social media marketing without a social media scheduler, I’ve got one thing to say to you: You’re making your job harder than it needs to be. A social media scheduler eliminates the chaos of logging into multiple platforms, posting in real-time, and...
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