by Amplitude Marketing | Aug 15, 2024 | Digital Marketing
There’s no doubt that in the last few months, you’ve run into Google’s new AI search tool. Often, the tool provides a helpful summary (though sometimes it’s laughably wrong). While the tools themselves are evolving every day, it seems generative AI search engines...
by Amplitude Marketing | Aug 15, 2024 | Digital Marketing
As a millennial marketer, I can tell you quite a bit about the internet—we practically grew up together! Nowadays, the internet and marketing go hand in hand, so you need to know what digital marketing is and how to use it if you want to meet your audiences where...
by Amplitude Marketing | Aug 14, 2024 | Digital Marketing
I talked to the pros — including an SEO expert at HubSpot and the senior product director of AI Overviews at Google — to answer questions about Google’s AI search you didn’t even know you had. Like many, I’m skeptical of how fast AI seems to be overtaking every...
by Amplitude Marketing | Aug 14, 2024 | Digital Marketing
In a Mint Mobile commercial, Ryan Reynolds reads from a script written entirely by ChatGPT. His prompt was simple (include a joke, curse word, mention the holiday promo in his voice), but he calls the results “compelling” but also “mildly terrifying.” I think the ad...
![The Evolution of Search: 5 SEO Trends in 2024 and 2025 [+ New Data]](https://amplitudemktg.com/wp-content/uploads/2024/08/1d7211ac-7b1b-4405-b940-54b8acedb26e.png)
by Amplitude Marketing | Aug 13, 2024 | Digital Marketing
“I’m excited but exhausted by so many changes,” Victor Pan wrote in a HubSpot Slack channel just before dropping half a dozen links to the latest AI news. He’s a product SEO here, and he sounds like he needs a hug. And no wonder. Even in tech, an industry that...
by Amplitude Marketing | Aug 13, 2024 | Digital Marketing
This week’s Masters in Marketing is near and dear to my heart, if not my taste buds. As a naturalized Chicagoan, it is my duty and honor to introduce you to one of the city’s most disgusting — and most beloved — substances. The herbaceous flavor of Jeppson’s Malört...
