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by Amplitude Marketing | Aug 9, 2024 | Digital Marketing
One of the most underrated skills you can have as a marketer is marketing research — which is great news for this unapologetic cyber sleuth. From brand design and product development to buyer personas and competitive analysis, I’ve researched a number of initiatives...
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by Amplitude Marketing | Aug 8, 2024 | Digital Marketing
When I first considered different AI SEO tools to try, I was overwhelmed by the options available. A weekend of testing revealed that popular tools weren’t always the best fit for my SEO workflows and processes. I learned that there is no one-size-fits-all...
by Amplitude Marketing | Aug 7, 2024 | Digital Marketing
Early in my career, the idea of “thought leadership” wasn’t on my radar. At that time, my focus was primarily on traditional PR strategies tailored to the restaurant and hospitality industry. This included media outreach, event planning, and reputation management to...
by Amplitude Marketing | Aug 7, 2024 | Digital Marketing
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I started my marketing career as a junior community marketer. I should have been pretty prepared for the job. I’d spent £50,000 on my marketing...
by Amplitude Marketing | Aug 6, 2024 | Digital Marketing
Today, data wrangling is an essential skill in almost every role, making Excel an essential skill. But, the days of lying about your Excel proficiency are over; instead, you can use the best AI tools on the market for Excel. While analysts and data scientists need...
by Amplitude Marketing | Aug 6, 2024 | Digital Marketing
On TikTok, anyone can go viral. You don’t need to be a videographer or social media expert to get traffic to your videos. In fact, the most popular videos I’ve seen on my For You Page aren’t overly produced or too serious. The videos that get me to stop scrolling are...
