by Amplitude Marketing | Aug 28, 2024 | Digital Marketing
Today, I’ve got a special treat for you, something most companies won’t share: a peek at one of our losses. A “best practice” that failed so hard we had to pause part of the test early. And, if I can wax clickbait-y for a moment, it’s a tactic you may be using in your...
by Amplitude Marketing | Aug 27, 2024 | Digital Marketing
Remember when social media content was limited to Facebook statuses and, er, “pokes?” Even a few years later, cutting-edge content was limited to a blurry photo with an oversaturated filter on Instagram.It seems bizarre now, given how much you can do with social media...
by Amplitude Marketing | Aug 27, 2024 | Digital Marketing
You open your computer on a Monday morning, and you have a few Slack messages about a campaign you’re launching on Tuesday. After you‘ve answered those, you check your inbox and see you’ve been tagged in some slides for that same campaign. Once you’re done...
![AI Email Marketing: How to Use It Effectively [Research + Tools]](https://amplitudemktg.com/wp-content/uploads/2024/08/b72f2b25-8cc9-4642-9a1b-1e675d3d273b-3.png)
by Amplitude Marketing | Aug 27, 2024 | Digital Marketing
Email marketing is integral to any marketing strategy because it’s a great way to generate leads and convert audiences. Whether you’re creating your first strategy or looking to modify your process, AI email marketing tools can help you save time, optimize your...
by Amplitude Marketing | Aug 27, 2024 | Digital Marketing
It often surprises people to learn just how unfunny making comedy can be. I worked with this week’s master of marketing some years ago out of The Onion’s HQ, so we’ve both been behind the scenes. A business is still a business, and marketing is still marketing. Which...
by Amplitude Marketing | Aug 20, 2024 | Digital Marketing
TikTok’s Live feature is a blank canvas that creators and brands have adopted in different ways. There are people who play games, using it like one would use Twitch live streams, as well as people who perform or create live. As is the case with the rest of the...
