by Amplitude Marketing | Aug 27, 2024 | SEO
Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative AI, the way we approach search has fundamentally changed and clinging...
by Amplitude Marketing | Aug 27, 2024 | SEO
Google Search updated its search documentation to reserve the right to use the OG title meta data for your title link in the Google Search results. That adds a ninth source Google may pull from for your title links. List of title link sources. Here is list of sources...
by Amplitude Marketing | Aug 24, 2024 | SEO
15% of searches in Google every day are new, how can you get ahead of the curve? In this episode, Sofia takes you through six underrated methods to enrich your keyword lists.
by Amplitude Marketing | Aug 23, 2024 | SEO
Are you tired of your email campaigns falling short? It’s time to level up your game! Join us for our upcoming webinar, Mastering Email Campaign Execution, where we’ll dive deep into the strategies and technologies that can help you achieve outstanding results. In...
by Amplitude Marketing | Aug 23, 2024 | SEO
Google is launching a beta program that allows advertisers to activate Microsoft automated bidding within Search Ads 360 bid strategies. Why we care. Enterprise advertisers can now optimize their campaigns across multiple search engines more effectively, potentially...
by Amplitude Marketing | Aug 23, 2024 | SEO
Google is updating its advertising policies for financial products, specifically focusing on cryptocurrencies. The new rules will take effect on Sept. 20. Why it matters: The new policy clarifies Google’s stance on cryptocurrency-related ads in Switzerland, aiming to...