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Claude Skills for SEO and Marketing: What They Are and How to Use Them

by Amplitude Marketing | May 9, 2026 | SEO

It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the voice rules. The fold-line rule. The hook patterns I like, the ones I don’t. The example…Read more ›

On-Page AEO: 4 Writing Frameworks for Better AI Visibility

by Amplitude Marketing | May 9, 2026 | SEO

Dan Petrovic wrote a great article explaining why human-friendly content is AI-friendly content. In a nutshell, there is a striking parallel between how people and AI models process text information: we both try to glean meaning from long text without…Read more...

How Does AI Get Its Information? Training Data, RAG, MCPs, and APIs Explained

by Amplitude Marketing | May 8, 2026 | SEO

Each data layer has its own pros and cons, so if you’ve ever wondered why an AI confidently told you something wrong, why one tool seems to know about last week’s news and another doesn’t, or why your competitor’s product…Read more ›

Agentic AI vs. Generative AI: What’s the Difference, and Why Does It Matter?

by Amplitude Marketing | May 7, 2026 | SEO

A marketer opens ChatGPT, types a prompt, and gets a (probably pretty bad) blog post draft back in 30 seconds. That’s generative AI. Their colleague opens Agent-A, gives it a target keyword, and walks away. Twenty minutes later, they have…Read more ›

How to Pitch To Speak at MozCon London 2026

by Amplitude Marketing | May 6, 2026 | SEO

Thinking of pitching for MozCon London 2026? Learn how to create a standout speaker pitch, discover hot topics organizers love, and boost your chances of taking the stage.

How to Pitch To Speak at MozCon London 2026

by Amplitude Marketing | May 6, 2026 | SEO

Thinking of pitching for MozCon London 2026? Learn how to create a standout speaker pitch, discover hot topics organizers love, and boost your chances of taking the stage.
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