by Amplitude Marketing | Aug 29, 2024 | SEO
Google’s legal troubles appeared to worsen yesterday as the judge of the adtech antitrust trial delivered sharp criticism of the tech giant, signaling possible consequences for its business practices. What happened: During the pre-trial motion hearings, Judge Leonie...
by Amplitude Marketing | Aug 29, 2024 | SEO
Black Friday, Christmas, Valentine’s Day – these aren’t just dates on a calendar; they’re golden opportunities for savvy marketers. A well-planned pay-per-click (PPC) strategy can mean the difference between riding the wave of seasonal demand and getting lost in the...
by Amplitude Marketing | Aug 29, 2024 | SEO
Google and Bing get a lot of attention, which you’d expect given both hold approximately 95% of the global search market share. However, users searching for “Google alternatives” has increased by 7% year-on-year (mainly driven by a big spike at the end of May), with...
by Amplitude Marketing | Aug 28, 2024 | SEO
In fact, according to Kevin Indig, travel was the fifth largest industry on the web by organic visibility in June 2024. If you want to generate more bookings or get more customers, you will need to do SEO. To write…Read more ›
by Amplitude Marketing | Aug 28, 2024 | SEO
More people are trying to “pass the human check”, either to make AI content suck a little less or to blag AI content detection tools. The process of “humanizing AI content” has become the de facto content strategy of growth-hungry…Read more ›
by Amplitude Marketing | Aug 28, 2024 | SEO
Focus on these two areas to create a website that people will want to visit, return to, and tell their friends about. If the site offers the type of content that people need and makes that content easy to find…Read more ›