by Amplitude Marketing | Jun 7, 2022 | SEO
On December 21, 2021 Microsoft announced that plans to acquire Xandr from AT&T. Six months later Microsoft has disclosed that the acquisition has been completed. What is Xandr. Xandr is a “data-enabled technology platform that provides tools that help power a...
by Amplitude Marketing | Jun 7, 2022 | SEO
Did you forget that SEO toolset provider Ahrefs announced plans to build its own search engine in 2019? If you answered “yep,” you aren’t alone. Ahrefs has been busy in those three years since, investing $60 million of its own money into launching a new search...
by Amplitude Marketing | Jun 7, 2022 | SEO
“We don’t have enough content on the website. We need to publish 100 pages per month.” That is typically what I hear from the C-suite and across departments when they hire an SEO director for the first time at an enterprise company. Content has long been considered...
by Amplitude Marketing | Jun 7, 2022 | SEO
Are you outranked in Google’s Local Pack? Then it’s high time for a competitive business audit. Use this example analysis and downloadable spreadsheet to analyze the strengths and weaknesses of multiple businesses and devise a plan to win.
by Amplitude Marketing | Jun 4, 2022 | SEO
Well, you can—with content outlines. Outlining your content can improve your writing efficiency and content flow, as well as ensure you include the required bits for SEO in every article. I’ve personally outlined thousands of articles over the last 10…Read more...
by Amplitude Marketing | Jun 4, 2022 | SEO
“A small percentage of traffic” will soon see the initial testing of Google Chrome Topics API go live on July 1. The new feature will enable users to enable interest-based advertising without having to track the site a user visits. Interest-based...
