How to use relationships to level up your SEO

How to use relationships to level up your SEO

As search engines evolve to understand language in a more sophisticated way, relationships are becoming ever more important in SEO. Semantic search is here to stay so it’s time to pay attention to connections and associations to take your SEO content to a new level. ...

4 Facebook app strategies to reduce costs

Facebook’s App campaigns are a great way to promote and increase installs for your application across both Android and iOS. You can promote your app by launching campaigns designed to drive more installs or you can optimize for custom in-app events, delivering ads to...

Twitter tests CoTweets, co-authored tweets 

Twitter is testing a new feature, called CoTweets, that lets any two users collaborate and expand their reach beyond their own followers. It is a limited test, available to select accounts in the U.S., Canada and Korea. Share a Tweet, share the cred.Now testing...

Google offering concessions to avoid DOJ lawsuit

In their latest efforts to fend off a lawsuit from the US Department of Justice, Google is offering to split the part of the business that auctions and places ads on websites and apps into a separate company under the Alphabet umbrella.  No word from the DOJ. While...