by Amplitude Marketing | Sep 2, 2022 | SEO
Have you been working in an in-house marketing role and considering a switch to agency life? Agencies are great because you can gain exposure to various types of businesses and learn to optimize against different marketing objectives. But they’re also fast-paced and...
by Amplitude Marketing | Sep 2, 2022 | SEO
Sustainable and purpose-driven marketing are terms that are gaining traction, and brands are expected to already have strategies in place to become sustainable quickly. In today’s post, Rebekah shows how taking a more purpose-driven approach to company operations and...
by Amplitude Marketing | Sep 1, 2022 | SEO
We hear a lot of talk about SEO and Paid Search living together in perfect harmony, side by side on your search engine results page, but how do we? The cost of unnecessary paid brand clicks quickly adds up. Especially if you’re already dominating your SERP (search...
by Amplitude Marketing | Sep 1, 2022 | SEO
PPC campaign managers have had tight control over their account management, data insights, and optimization tactics for almost two decades. But everything is changing. Query data is already scarce, keyword match types are blending into an amalgam of broad match, and...
by Amplitude Marketing | Sep 1, 2022 | SEO
User behavior on TikTok has been evolving as its popularity grows. We’ve seen the app go from dancing teenagers to influencing shopping behavior across the world. Now, the next step for TikTok seems to be turning into the next big search engine. What does it mean for...
by Amplitude Marketing | Aug 31, 2022 | SEO
But why should you do that? And how exactly do you target keywords? You’ll learn how in this post. Why target keywords? If your content ranks high on Google, you can get traffic consistently over time. For example, we published…Read more ›
