by Amplitude Marketing | Oct 19, 2022 | SEO
Enter topical authority. Now imagine that you could even achieve this with no link building. If some people in the SEO world are to be believed, this is achievable by anyone willing to write content about absolutely everything within a…Read more ›
by Amplitude Marketing | Oct 19, 2022 | SEO
TikTok announced a new campaign type for brands to further enhance their performance in the app. The new solution is called Smart Performance Campaigns. Sounds familiar. If the new campaign type sounds familiar, it might be because it’s almost identical to Google’s...
by Amplitude Marketing | Oct 19, 2022 | SEO
Google just announced three new conversion reporting columns to save advertisers the hassle of applying custom segments to see each individual conversion action and the categories they fall under. The new columns. The three new conversions columns are: ResultsResults...
![[Sponsored]: Webinar: Use a golden record of data to enhance customer experiences](https://amplitudemktg.com/wp-content/uploads/2022/10/webinar-blue-key-ss-1920-800x450-1.jpg)
by Amplitude Marketing | Oct 19, 2022 | SEO
To achieve the most ROI from your customer data, you need a strong foundation. Creating a precise golden record for each consumer with enriched data, a full contact graph and a full identity graph provides the context your brand needs to differentiate based on CX....
by Amplitude Marketing | Oct 19, 2022 | SEO
Meta will accept a ruling by UK watchdog company ordering it to sell Giphy, the animated GIF library. What happened. Meta was originally ordered to sell Giphy last year but they appealed. Today, the UK’s Competition and Markets Authority (CMA) announced that Meta had...
![[Sponsored]: The B2B Social Marketer’s Guide to Connected TV](https://amplitudemktg.com/wp-content/uploads/2022/10/Connected_TV_CTV_Streaming_1920-800x505-1.jpg)
by Amplitude Marketing | Oct 19, 2022 | SEO
Connected TV can’t be called a social platform, but like social, it is becoming a key performance channel—especially among B2B businesses looking to differentiate themselves from their competition. And the good news is, for you as an expert social marketer, the setup...
