by Amplitude Marketing | Oct 28, 2022 | SEO
Years ago, I was a legal assistant for a criminal defense law firm when my boss assigned me a new task – learning SEO. I asked him what SEO meant, and he responded, “Search engine optimization. I don’t trust the people I’m working with anymore and need you to learn...
by Amplitude Marketing | Oct 27, 2022 | SEO
Read on to learn how to apply SEO fundamentals to maximize your visibility, event registrations, and ticket sales. Booking the most obvious venues, towns, and cities for your event is tempting. But before you do, you should do some keyword…Read more ›
by Amplitude Marketing | Oct 27, 2022 | SEO
The new trim video tool from YouTube turns your videos into 6-second videos that you can use for bumper ads. How convenient! Machine learning strikes again. The new tool is now available globally in Google Ads, making it easy for advertisers to create bumper ads. The...
by Amplitude Marketing | Oct 27, 2022 | SEO
Meta shared its 2022 Q3 earnings today and, as expected, performance left a lot to be desired. Advertising revenue came in at $27.2 billion, down roughly 4% year-over-year. The positives. Overall ad impressions were up 17%, while the cost per ad decreased 18% YoY....
by Amplitude Marketing | Oct 27, 2022 | SEO
Google has just announced the release of v12 of the API. Here are the highlights. Taken directly from the Google Ads Developer Blog. Added support for new...
by Amplitude Marketing | Oct 27, 2022 | SEO
Google is anticipating a busy holiday season this year. In preparation, they have just announced three new Performance Max features to help advertisers plan effective campaigns, customize their asset strategy, and evaluate your results. The Performance Planner...
