by Amplitude Marketing | Nov 12, 2022 | SEO
People outside of the world of marketing rarely know what SEO is or what the initialism even stands for. Within the industry, it’s a familiar term to all formidable marketers. Far less is SEO – search engine optimization – actually understood, though. First, it’s...
by Amplitude Marketing | Nov 12, 2022 | SEO
Third-party cookies are on their way out. You’ve probably been thinking and talking about this for a few years now. And you’ve likely seen many blog posts, articles, webinars, podcasts, etc. talking about how first-party data is the path forward for adapting to the...
by Amplitude Marketing | Nov 12, 2022 | SEO
In today’s episode of Whiteboard Friday, digital marketing expert Amanda Milligan walks you through the three parts that make up a content funnel for building authority, as well as the types of content that fit into each one.
by Amplitude Marketing | Nov 11, 2022 | SEO
Advertisers will now have the option to select “Action – Online Conversions” as a goal when setting up your plans in Reach Planner and can also add Video Action Campaigns to existing plans. What is the Reach Planner. The Google Ads Reach Planner makes it easier for...
by Amplitude Marketing | Nov 11, 2022 | SEO
YouTube has just announced an expansion of its comment translation tools, as well as broader access to Smart Replies, its streamlined, template response option which allows fast replies on videos. Comment translations. Last year YouTube announced the availability to...
by Amplitude Marketing | Nov 11, 2022 | SEO
All parties involved in the content creation process know just how much time, effort and financial resources go into it. Writing a piece of content with a chance of ranking at the top of the search results takes up a good chunk of those resources. As companies grow...
