4 main types of local links and how to earn them

4 main types of local links and how to earn them

Getting backlinks is like getting regular exercise. It’s time-consuming, and the results aren’t immediate, but a daily workout contributes to your long-term health.  Similarly, regularly working on a solid backlink profile builds authority for your website and...

2 new Google data-driven attribution features

Google has just announced two new data-driven attribution features intended to introduce more transparency and make it easier for advertisers to switch. Why we care. Google has already made it clear that they prefer advertisers use data-driven attribution as their...