This day in search marketing history: January 19

This day in search marketing history: January 19

Google’s page layout algorithm launches In 2012, Google announced it would penalize sites with pages that were top-heavy with ads. The page layout algorithm update took direct aim at any site with pages where content was buried under tons of ads. According to Google:...

After Google: Should SEOs Jump Ship?

This post is not about the health of Google search as a product, or about the implications of improving AI products for your SEO strategy right now. (Although, I know of at least one post for this blog being written on that topic!) Instead, this post is about which of...

Resume for an SEO Specialist

Let me show you how. To get started, simply go to my SEO resume template and make a copy of it so you can follow along.    Let’s start by entering your basic details. The header of your resume is…Read more ›