by Amplitude Marketing | Jan 26, 2023 | SEO
Local search is a mixed blessing: Loss of control over significant parts of the customer journey can be a source of legitimate stress for owners and marketers, but control of the most important aspects of the consumer journey remains strongly on your side, and you can...
by Amplitude Marketing | Jan 25, 2023 | SEO
Want to know some of the best ways to monetize your SEO skills? Let me show you how. Selling productized SEO services or, in other words, creating standardized versions of services sold as products is a great way to make…Read more ›
by Amplitude Marketing | Jan 25, 2023 | SEO
Google defuses ‘miserable failure’ Google bomb In 2007, Google finally defused a “Google Bomb” that had returned U.S. President George W. Bush as its top organic result since December 2003 when searching for [miserable failure]. Originally, Google was of the belief...
by Amplitude Marketing | Jan 25, 2023 | SEO
If you are looking into evaluating your paid search agency’s work or need help with your paid search strategy, tune in to get this ultimate paid search agency evaluation checklist. Attendees will learn how to assess the performance of their paid search agency and make...
by Amplitude Marketing | Jan 25, 2023 | SEO
The U.S. Justice Department has just filed its second antitrust lawsuit against Google, signaling that the government is continuing to pursue cases against tech firms. This new lawsuit, which aims to make Google divest parts of its online advertising business, is the...
by Amplitude Marketing | Jan 25, 2023 | SEO
ICYMI, Microsoft has ambitious plans: to double the size of its ad business to $20 billion. So why is this big news? Google and Meta are showing signs of fading, making more room for emerging platforms like TikTok, Amazon and Instacart. Wait, what about Microsoft Ads?...