by Amplitude Marketing | Feb 10, 2023 | SEO
It’s 2023, and no matter how many “SEO is dead” articles get published, SEO isn’t going anywhere. Reports suggest that the global SEO market size is expected to reach $122.11 billion in 2028. But, with that kind of growth, SEO will have to change along with it – as...
by Amplitude Marketing | Feb 10, 2023 | SEO
Retail media may be a new buzzword, but it’s an old concept. It’s media provided by the retailers, with a new name and digital makeover. Think back to that old cutout of Hulk Hogan standing at the edge of your childhood supermarket aisle hawking chips. Retail media...
by Amplitude Marketing | Feb 9, 2023 | SEO
Keyword mapping is popularly defined as assigning keywords to pages. But what you really need to solve the problem is assigning topics to content types. In this article, I’ll explain the benefits of this approach and, more importantly, I’ll show…Read more...
by Amplitude Marketing | Feb 9, 2023 | SEO
First, it affects your user experience—helping users find what they want will result in more conversions. Second, it helps search engines. Because good navigation will help them better understand how you’ve organized your site and ensure PageRank flows to the…Read...
by Amplitude Marketing | Feb 9, 2023 | SEO
Google Buzz launches In 2010, Google revealed its latest attempt to create a social network and compete with Facebook and Twitter. And they called it Google Buzz. Buzz was tied to two main elements – Gmail and mobile. But would users want social networking to invade...
by Amplitude Marketing | Feb 9, 2023 | SEO
With its new Cost-Per-Hour Masthead, YouTube is giving brands and advertisers the ability to buy its most visible placement during the hour(s) leading up to, during or after priority moments such as a sports game or movie release. What they look like. Here’s what a...
