Marketing Funnels: Everything You Need to Know

In this guide, I’ll show you everything you need to know about marketing funnels. Let’s get started. A marketing funnel is a visual representation of the stages a customer goes through, from first knowing about your brand to becoming a…Read more ›

This day in search marketing history: February 10

Google refreshes Page Layout Algorithm In 2014, Google’s Matt Cutts announced via Twitter that the company had refreshed its Page Layout Algorithm. The Page Layout Algorithm downgraded the ranking of webpages with too many ads at the top or if the ads are deemed too...
2 free tools for tracking your Google reviews

2 free tools for tracking your Google reviews

When a consumer chooses a business, one of the first things they look at is their Google reviews. Consumers want to know what other people who have used a company previously think about that business before agreeing to give them their money. This is why it is...