by Amplitude Marketing | Mar 12, 2023 | SEO
Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in...
by Amplitude Marketing | Mar 11, 2023 | SEO
In this week’s episode of Whiteboard Friday, host Jes Scholz digs into the foundations of search engine crawling. She’ll show you why no indexing issues doesn’t necessarily mean no issues at all, and how — when it comes to crawling — quality is more important than...
by Amplitude Marketing | Mar 10, 2023 | SEO
After working with a number of SEO agencies and as a freelancer, I’ve found that asking the right questions at the start of a (potential) cooperation is key to getting started with a successful campaign quickly and easily. We’re going…Read more ›
by Amplitude Marketing | Mar 10, 2023 | SEO
Here are my (and the Ahrefs team’s) top tools that help you work smarter—not harder. Many SEOs dream of automating their business, but how much of SEO can you actually automate? Let’s take a look. Ahrefs’ Site Audit Ahrefs’ Site…Read more ›
by Amplitude Marketing | Mar 10, 2023 | SEO
Google and Bing “exception lists” In 2011, Google and Bing revealed at SMX West that they have “exception lists” for websites that might get hit by some algorithm signals. Neither search engine suggested that these lists were used to boost sites in their search...
by Amplitude Marketing | Mar 10, 2023 | SEO
Whether selling to businesses or consumers, buyers need access to various types of product content — emotionally-driven visual assets and objective information. This helps them feel most confident when making buying decisions. Delivering this experience requires...