by Amplitude Marketing | May 9, 2023 | SEO
Should I use large language models for keyword research? Can these models think? Is ChatGPT my friend? If you’ve been asking yourself these questions, this guide is for you. This guide covers what SEOs need to know about large language models, natural language...
by Amplitude Marketing | May 9, 2023 | SEO
PPC is getting more complex, and so does paid search terminology. Consider the change from “audiences” to “segments” which has a much more broad definition. We also have “Segment” as a segmenting feature to analyze data sets further by devices, conversion actions,...
by Amplitude Marketing | May 9, 2023 | SEO
Microsoft Advertising today announced a new API – ads for chat API – which will allow publishers, online services and apps to deliver ads through chat. The new Chat API will allow sites and apps to customize their chat experience, choose ad formats that work best for...
by Amplitude Marketing | May 9, 2023 | SEO
Today, we’re going to look at how to set the local businesses you market apart by mastering the top of the list of ranking factors, with lots of practical tips for improving your rankings so that you’re earning greater visibility.
by Amplitude Marketing | May 8, 2023 | SEO
Google I/O is this Wednesday, and while I/O often does not have much core search news, this year, we expect that to change with Google demonstrating and hopefully launching new AI-powered features within Google Search. “Google plans to make its search engine more...
by Amplitude Marketing | May 6, 2023 | SEO
Instagram just revealed that it would rebrand branded content ads as partnership ads, offering new methods for brands and creators to collaborate on advertising efforts. How partnership ads work. Partnership ads enable advertisers to expand content originating from a...
