by Amplitude Marketing | Jun 22, 2023 | SEO
PageSpeed Insights works by analyzing a webpage’s HTML, CSS, fonts, and JavaScript, and provides suggestions to optimize the performance of the page. This includes things like compressing images, minifying code, and reducing the number of HTTP requests made by...
by Amplitude Marketing | Jun 22, 2023 | SEO
Google has upgraded the capabilities of its Store Sales reporting and bidding to help marketers working on Performance Max campaigns to boost offline sales. The new features have been built to help advertisers better understand omnichannel shoppers, who are 2.9x more...
by Amplitude Marketing | Jun 22, 2023 | SEO
Microsoft is urging marketers to review and adjust their ad campaigns as it prepares to roll out a major policy update. Advertisers can expect big changes to their Microsoft Advertising accounts in the coming months, as new policies and resources start being...
by Amplitude Marketing | Jun 22, 2023 | SEO
Every business owner wants to get positive reviews. But apart from their feel-good potential, reviews serve another important function that’s sometimes easy to overlook: they can actually help boost your business in search engine rankings. The “New Business Guide to...
by Amplitude Marketing | Jun 22, 2023 | SEO
As PPC pros, we’re trained to look for new ways to optimize our PPC programs. But in this quest, our natural bias is to focus on the big stuff, like revamping account structures or updating landing pages. These projects can make a real difference in performance but...
by Amplitude Marketing | Jun 22, 2023 | SEO
Are you looking to get more leads for your business on Facebook? While the Meta ad platform is one of the best ways to get highly targeted leads, it can be a little confusing to set up the right optimization in your campaign. This article tackles the difference...
