by Amplitude Marketing | Jul 4, 2023 | SEO
With the rise of large language models (LLMs), mass-produced AI content is becoming more prevalent and the risk of incorrect information spreading also grows. Thus, it is increasingly important for search engines and answer machines to identify trustworthy and...
by Amplitude Marketing | Jul 4, 2023 | SEO
In the past few days, Google Search has dropped over half of the indexed URLs from Twitter from the Google Search index. This was done after Twitter added a “feature” on Friday afternoon only to display tweets to signed-in and registered users; also, the throttling...
by Amplitude Marketing | Jul 4, 2023 | SEO
Is AI going to disrupt SEO as we know it? Discover Chris’s findings and explore his suggestions on how to implement AI in your day-to-day SEO tasks.
by Amplitude Marketing | Jul 2, 2023 | SEO
Marketers have been pulling their hair out trying to get to grips with Google Analytics 4 – fortunately, we’ve got some good news. There are a bunch of incredible courses and resources available that’ll boost your confidence and understanding of how to use the new...
by Amplitude Marketing | Jul 2, 2023 | SEO
Marketers haven’t had the easiest time migrating from Universal Analytics to Google Analytics 4. Some advertisers are so frustrated with the new tool, that they’ve even been holding funerals for UA in the hope that Google might get the message and make a sudden...
by Amplitude Marketing | Jul 2, 2023 | SEO
Universal Analytics, a platform beloved (or at least tolerated) by marketers, died today (July 1) after 11 years. Although the digital marketing industry had been warned that Google was preparing to turn off its life support, the news has still somehow come as a shock...