by Amplitude Marketing | Oct 4, 2023 | SEO
If there is one thing Meta has been pushing on paid social practitioners over the past couple of years, it’s automation. From automatically “enhancing” creative to fit the needs of the different placements (and people) on the platform to suggesting copy for your ads,...
by Amplitude Marketing | Oct 4, 2023 | SEO
LinkedIn has started rolling out a new tool that leverages AI to simplify ad creation. The new feature, called Accelerate, has been designed to help advertisers execute optimized campaigns in Campaign Manager in under five minutes. Why we care. LinkedIn’s Accelerate...
by Amplitude Marketing | Oct 4, 2023 | SEO
Broken internal links on your website are bad for user experience and search engine visibility. But among the long list of technical SEO improvements you can make to your site, identifying and fixing broken links can fall by the wayside. This is especially true if...
by Amplitude Marketing | Oct 4, 2023 | SEO
Google’s September 2023 helpful content update started rolling out Sept. 14 and completed rolling out 14 days later, on Sept. 28. The impact of this update was significant – many websites were devastated. X (formerly Twitter), forums, and Facebook groups were...
by Amplitude Marketing | Oct 4, 2023 | SEO
Meta Ads Manager has started rolling out its first generative AI-powered features for advertisers. The new tools, which have been designed to maximize productivity, personalization and performance, include: Background Generation Image Expansion Text Variation Global...
by Amplitude Marketing | Oct 4, 2023 | SEO
Paid search changes quickly. A single announcement from Google Ads or Microsoft Ads can cause drastic changes in the way advertisers promote their products and services. Changes can be subtle, like moving functions around in the online user interface. Or they can be...
