by Amplitude Marketing | Dec 1, 2023 | SEO
The world of PPC management is changing faster now than in years past. New automation, economic shifts and developments in reporting capabilities are changing the role of a PPC agency. When I started out in PPC in 2012, I spent much of my time making manual bid...
by Amplitude Marketing | Dec 1, 2023 | SEO
Starting a business can be daunting. Only about half of businesses make it past the crucial five-year mark, per the U.S. Small Business Administration. As an accidental entrepreneur who started a digital marketing agency seven years ago, I’ve learned first-hand what...
by Amplitude Marketing | Dec 1, 2023 | SEO
A patent granted to Google may describe how Google’s new Search Generative Experience works. Google applied for the patent, “Generative summaries for search results”, on March 20, 2023. It was issued on September 26. The full version can be read here. Abstract. The...
by Amplitude Marketing | Dec 1, 2023 | SEO
Ready to become the thought leader you’ve always dreamed of? Use this comprehensive guide to create and execute your thought leadership strategy.
by Amplitude Marketing | Nov 30, 2023 | SEO
Other brands can copy your style, tone and strategy — but they can’t copy your data. Your data is your competitive advantage in an environment where enterprises are working to grab market share by designing can’t-miss, always-on customer experiences. Your marketing...
by Amplitude Marketing | Nov 30, 2023 | SEO
A strong content strategy is key to engaging your audiences and driving conversions. The Content Marketer’s Funnel breaks down a proven three-stage framework to help you attract your target audience, create compelling content that drive engagement, and convert readers...
