by Amplitude Marketing | Jul 29, 2025 | SEO
As we clamor to optimize for AI search visibility, I’ve seen suggestions that we should update pages more frequently to boost their chance of being cited. To test the theory, we used data from Ahrefs Brand Radar to extract 16.975…Read more ›
by Amplitude Marketing | Jul 26, 2025 | SEO
Are you wondering if you should optimize your content for AI Mode? In this episode of Whiteboard Friday, Chima digs into this question and encourages us to consider how over-optimization impacts web visibility. Discover why prioritizing best practices, building Brand...
by Amplitude Marketing | Jul 25, 2025 | SEO
Struggle to network at SEO events as an introvert? Discover 21 actionable tips from real marketers to ease anxiety, spark connections, and thrive in any crowd.
by Amplitude Marketing | Jul 24, 2025 | SEO
I asked our ace data scientist, Xibeijia, if she could help me build a profile of “AI proof keywords”. By “AI proof keywords” I mean queries that keep (or increase) their clicks, even when AI Overviews are present in the…Read more ›
by Amplitude Marketing | Jul 23, 2025 | SEO
Every SEO—whether beginner or expert—uses Google’s free tools in some capacity. They’re widely accessible, they offer a glimpse into how Google’s search and advertising systems work, and they’re often the first place we look for performance data. Here’s what each…Read...
by Amplitude Marketing | Jul 23, 2025 | SEO
AI Overviews appeared from nowhere in August 2024, and now appear on over a quarter of the keywords in this sample (and they’re much more prevalent for informational keywords). Functionally, AI Overviews seem to overlap with existing SERP features, especially…Read...
