by Amplitude Marketing | Feb 17, 2024 | SEO
Amazon’s reign as the king of ecommerce won’t end any time soon. There were over 15 billion worldwide visits to Amazon.com in 2023. The continued flood of purchase-ready visitors makes Amazon lucrative for sellers who can stand out and generate sales from the...
by Amplitude Marketing | Feb 17, 2024 | SEO
Google will be providing credit refunds to advertisers who were overcharged due to a technical glitch. The error affected a small number of campaigns within Display and Video 360 that ran from July through to December last year. Why we care. If your campaigns were...
by Amplitude Marketing | Feb 16, 2024 | SEO
Meta issued an apology to advertisers following an Ads Delivery outage that resulted in campaigns overspending by “thousands.” The tech giant confirmed that services are now restored and expressed regret for any inconvenience caused to advertisers. Refunds,...
by Amplitude Marketing | Feb 16, 2024 | SEO
TikTok Creative Assistant is now directly accessible within Adobe Express. This AI-powered virtual assistant, previously confined to TikTok’s Creative Center, offers users the ability to gain TikTok Insights on trending hashtags, brainstorm creative ideas, and even...
by Amplitude Marketing | Feb 16, 2024 | SEO
Meta is offering small businesses a new way to boost posts without having to pay a 30% service charge to Apple. Starting later this month, advertisers will be able to use Facebook and Instagram directly on desktop and mobile to access all the features available in the...
by Amplitude Marketing | Feb 16, 2024 | SEO
Google is disputing claims made about Privacy Sandbox by an IAB Tech Lab report. The Privacy Sandbox might make it harder for the marketing industry to show effective ads and could put smaller brands and media companies at a big disadvantage, according to the study....