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Google’s March 2024 core update: 5 things you need to know

Google’s March 2024 core update: 5 things you need to know

by Amplitude Marketing | Mar 15, 2024 | SEO

Google’s March 2024 core update is bringing a seismic shift to the SEO industry. This major update might sweep the web the same way the Panda and Penguin updates did. Its impact is enormous and widespread and every seasoned marketer I’ve talked to agrees that this...
How to identify and rank for ‘hidden gems’ in SEO

How to identify and rank for ‘hidden gems’ in SEO

by Amplitude Marketing | Mar 15, 2024 | SEO

The rollout of Search Generative Experience (SGE) will change Google SERPs – that’s pretty much indisputable. Whether AI will dominate the SERPs altogether is up for debate.  If you’re reading a few strategically placed Google hints, you know there’s an alternative...
SEO testing: Shifting from reactive to proactive strategies

SEO testing: Shifting from reactive to proactive strategies

by Amplitude Marketing | Mar 15, 2024 | SEO

A/B testing for SEO is different than typical UX/CRO testing. Despite how quickly search evolves and best practices change, some changes must be tested before rolling out. Testing can help justify further investment or help prevent a potentially negative impact.  Why...

You Can’t Compare Backlink Counts in SEO Tools: Here’s Why

by Amplitude Marketing | Mar 14, 2024 | SEO

For Ahrefs, we choose to store about 340B pages in our index as of December 2023. At a certain point, the quality of the web becomes bad. There are lots of spam and junk pages that just add noise to…Read more ›

I Replaced Google with AI For a Week. Here’s What I Learned

by Amplitude Marketing | Mar 14, 2024 | SEO

It made me pause and think: Can you really replace Google with something else, like AI? I grew up with Google after all; it had never crossed my mind that one day I would stop using the search giant. But…Read more ›

Yes. Affiliate Marketing Is Legit. But Is It Worth Your Time?

by Amplitude Marketing | Mar 14, 2024 | SEO

It is absolutely not a scam. Many websites earn money this way, including major ones like the New York Times, The Verge, NerdWallet, and more. The real question is… is it worth your time? Given that it’s the monetization method…Read more ›
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