by Amplitude Marketing | Mar 23, 2024 | SEO
TikTok published a new guide offering best practices for lead generation on the platform. The comprehensive 25-page document, which was released in partnership with Hubspot, provides actionable tips on: Lead generation forms. Hooks. Messaging. Calls to action. Why we...
by Amplitude Marketing | Mar 23, 2024 | SEO
Google is now testing AI overviews in the main Google Search results, even if you have not opted into the Google Search Generative Experience labs feature. Google said this is an experience on a “subset of queries, on a small percentage of search traffic in the U.S.,”...
by Amplitude Marketing | Mar 23, 2024 | SEO
Inclusivity makes business sense. Discover how targeting diverse audiences can enhance your backlink profile, boost trust with Google, and ultimately drive revenue.
by Amplitude Marketing | Mar 22, 2024 | SEO
Acquisitions can have a dramatic impact on your search visibility. Long ago, one of the main competitors of an engineering company I was working with shut down. I asked about acquiring their website and managed to get it for a…Read more ›
by Amplitude Marketing | Mar 22, 2024 | SEO
Unfortunately, most keyword clustering tools aren’t exactly quick… For example, I asked a popular keyword clustering tool to group 4,703 keywords. It took 51 minutes! That’s a long time to wait! Luckily, you can cluster keywords much quicker in Keywords…Read more...
by Amplitude Marketing | Mar 22, 2024 | SEO
SEOs are already speculating about which update did what to which sites (the March 2024 core update or March 2024 spam update) and what sites should or shouldn’t be doing. This is a bit dangerous. Meanwhile, Google is urging SEOs to be patient and to let this thing...
