by Amplitude Marketing | Apr 9, 2024 | SEO
Google’s potential HubSpot acquisition is expected to face resistance from both U.S. and European antitrust regulators. Although Google hasn’t officially bid to acquire the online marketing software company, valued at $35 billion, experts are discussing whether such a...
by Amplitude Marketing | Apr 9, 2024 | SEO
In the cut-throat world of digital marketing, everyone’s chasing that elusive ROI. And when it comes to marketing tools, content marketing often steals the spotlight. But here’s the thing: to make content work for your bottom line, you’ve got to align your strategies...
by Amplitude Marketing | Apr 9, 2024 | SEO
As an agency, consultant or in-house provider, delivering quality is a top priority. But what exactly defines a “quality” SEO service? Is it solely about achieving results? Or are there other important factors to consider? This checklist outlines key elements to...
by Amplitude Marketing | Apr 9, 2024 | SEO
Review neglect can erode your local business’ reputation, but fear of reviews is valid. Miriam Ellis walks you through acknowledging, reframing, and diminishing fears you or your clients may have.
by Amplitude Marketing | Apr 6, 2024 | SEO
Some Google advertisers are convinced Ad Strength is a pointless metric that should be ignored. The diagnostic tool, touted by the search engine as an effective way to assist marketers in creating better ads, has faced harsh criticism, with some labelling it a “waste...
by Amplitude Marketing | Apr 6, 2024 | SEO
Microsoft is testing removing the cache link from the Bing search results a couple of months after Google officially removed the cache link from its search results. Fabrice Canel from Microsoft confirmed this is a Bing test, he wrote, “Yes. Our team continuously...
