by Amplitude Marketing | May 15, 2024 | SEO
Responsive search ads (RSAs) are the bread and butter of Google Ads search campaigns. Launched in 2018 and originally a beta ad format, RSAs became the default ad format for search campaigns on June 30, 2022, when Google sunsetted Expanded Text Ads (ETAs). The magic...
by Amplitude Marketing | May 15, 2024 | SEO
Clean rooms are becoming essential for today’s marketers, offering access to critical advertising data and powerful customer insights. But not all clean rooms are created equal. Join the upcoming LiveRamp webinar Sweet Success: Hershey’s Recipe to Improve Advertising...
by Amplitude Marketing | May 15, 2024 | SEO
Discover the aftermath of Google’s targeted crackdown on reputation abuse. Analyze significant losses, identify patterns, and investigate the impact it has had on major brands.
by Amplitude Marketing | May 14, 2024 | SEO
When you move to a new address in the US, you set up mail forwarding with the United States Postal Service (USPS). If someone sends mail to your old address, USPS will look at their mail forwarding rules and realize…Read more ›
by Amplitude Marketing | May 14, 2024 | SEO
Each year we pick, vet, and categorize a list of up-to-date statistics to give you insights from trusted sources on Google search trends. Learn more Check out more resources on how Google works:
by Amplitude Marketing | May 14, 2024 | SEO
Google is rolling out restrictions for suspended Google Ads accounts, limiting the actions advertisers can take while their accounts are suspended. Restrictions will be implemented in June 2024. Why we care. The restrictions could frustrate some advertisers wanting...