by Amplitude Marketing | Jun 1, 2024 | SEO
In this Whiteboard Friday, Tom touches on four particular insights gleaned from the recent Google documentation leak.
by Amplitude Marketing | May 31, 2024 | SEO
Google responded to the bad press surrounding its recently rolled out AI Overviews in a new blog post by its new head of Search, Liz Reid. Google explained how AI Overviews work, where the weird AI Overviews came from, the improvements Google made and will continue to...
by Amplitude Marketing | May 31, 2024 | SEO
Google is allowing more advertisers to opt into new “video enhancements” for video ad campaigns. These aim to improve performance by automatically creating additional video formats from advertisers’ original assets. Why we care. With more video consumption happening...
by Amplitude Marketing | May 31, 2024 | SEO
A massive Google Search internal ranking documentation leak has sent shockwaves through the SEO community. The leak, which exposed over 14,000 potential ranking features, provides an unprecedented look under the hood of Google’s closely guarded search rankings system....
by Amplitude Marketing | May 31, 2024 | SEO
Google Search Console link report may be broken or maybe Google decided to report on fewer links in that tool. Many are seeing huge declines in the number of links the tool is showing them when compared to last week. More details. Starting Monday, May 27th, many SEOs...
by Amplitude Marketing | May 31, 2024 | SEO
If you’ve been following SEO trends over the past two years, you’ve probably heard the term “AI” more than enough times already. While I’ll admit it is getting a tad bit repetitive, it’s not without good reason. AI technology will set the trajectory of nearly every...
