by Amplitude Marketing | Jun 21, 2024 | SEO
Google is consolidating its content suitability levers for advertisers across YouTube and the Display Network starting in September. What’s changing: Several content label exclusions will be removed for YouTube ads (DL-G, DL-PG, DL-T, DL-MA, “not yet labeled”) but...
by Amplitude Marketing | Jun 21, 2024 | SEO
Google will make Display & Video 360’s instant reports accessible through the Bid Manager API over the next few months as part of a migration from offline reporting. The big change. Once a partner is migrated, instant reports will be included in responses from the...
by Amplitude Marketing | Jun 21, 2024 | SEO
Google has unleashed a new search spam update today, the June 2024 spam update. This spam update may take up to one week to complete, Google wrote. This is just a normal spam update and Google would not say anything more about the update. Google later told us that...
by Amplitude Marketing | Jun 21, 2024 | SEO
Are you ready to move beyond basic personalization? Today’s customers expect more than just their name being recognized. They crave interactions that feel genuine and tailored to their needs. Join Deloitte Digital’s personalization experts for a deep dive into how you...
by Amplitude Marketing | Jun 21, 2024 | SEO
As we explore the diverse applications of AI, it’s crucial for organizations to create a strong AI roadmap and assess their “AI readiness.” This involves carefully evaluating key factors such as data quality, technical expertise, organizational culture and ethical...
by Amplitude Marketing | Jun 21, 2024 | SEO
First things first: the biggest “release” of the year to date is Google’s umpteenth delay of cookie deprecation. Aside from Google’s AI Overviews (formerly SGE), OpenAI’s product expansions and continued AI features will certainly throw some curveballs as the year...