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Brands want to invest in ecommerce, so what’s stopping them? by Feedonomics

Brands want to invest in ecommerce, so what’s stopping them? by Feedonomics

by Amplitude Marketing | Aug 14, 2024 | SEO

A recent Pattern survey of 300-plus executives revealed that 94% of them plan to maintain or increase their investment in ecommerce over the next six to 12 months. What exactly does investment in ecommerce look like? Those surveyed had a handful of top-priority areas...

The Realities of In-House SEO: What to Expect and How to Succeed

by Amplitude Marketing | Aug 13, 2024 | SEO

There’s a long-term trend of companies bringing SEO programs and expertise in-house. Companies usually want someone who is invested in the long-term success of the company and who can collaborate closely with other teams in a way that is difficult…Read more...

Shallow Pockets? Try These 3 Truly Affordable SEO Services

by Amplitude Marketing | Aug 13, 2024 | SEO

For most small businesses and those just starting out, this is hardly affordable… Luckily, there are a few ways to bring this cost down without hiring amateurs. I’ll explain how later. First, let’s look at a few SEO services that…Read more ›
Facebook Ads 2024 data: Clicks and conversions up, costs down

Facebook Ads 2024 data: Clicks and conversions up, costs down

by Amplitude Marketing | Aug 13, 2024 | SEO

Facebook advertising continues to offer strong ROI for businesses in 2024, with some key metrics improving year-over-year according to a report released by Wordstream. Why it matters. As Google faces antitrust scrutiny and rising ad costs, Facebook is maintaining...
The SMX Master Classes kick off next week! Don’t be left behind.

The SMX Master Classes kick off next week! Don’t be left behind.

by Amplitude Marketing | Aug 13, 2024 | SEO

Ah, 2024. Just another quiet, uneventful year. Not?! Between endless algorithm updates and ad type rollouts, AI Overviews rewriting SERP anatomy, Google’s content quality guidelines evolving at breakneck pace… what’s a search marketer to do? Keep calm, and carry on!...
The complete guide to optimizing content for SEO (with checklist)

The complete guide to optimizing content for SEO (with checklist)

by Amplitude Marketing | Aug 13, 2024 | SEO

Creating high-quality, helpful content that drives search traffic is more important than ever. There’s nothing worse than pouring your heart and soul into a wonderful guide or blog post that nobody ever sees or churning out pieces with little value that disappoint or...
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